Connecting food businesses with a wealth of sourcing opportunities

For food businesses, Mahaseel optimizes the procurement procedure by establishing direct connections with farmers and cutting out intermediaries through its B2B food e-commerce platform. We provide businesses with the capability to trace the precise origin of food products back to the individual farm they originated from. By leveraging our strong relationships within farming communities across Egypt, we have brought about a revolution in the sourcing and distribution of premium food, fundamentally transforming the industry landscape.

 As a comprehensive food produce platform that addresses traditional sourcing challenges faced by food businesses, Mahaseel’s B2B e-commerce platform stands as a transformative solution to ensure complete transparency by allowing businesses to directly connect with farmers and producers, offering a diverse, quality-assured range of products.

“Mahaseel’s sourcing service is a game-changer for us. Not only did we secure the finest quality of fresh produce, but the ability to trace our shipment back to its origin assured us of its credibility.”  Arvind Singh

How do we help food businesses?

Direct Procurement

Mahaseel offers institutional buyers the advantage of direct procurement from farmers, eliminating middlemen and ensuring fresh, quality produce at competitive prices, through a digital solution that ensures hassle-free sourcing and quality guaranteed by Mahaseel’s operational team.

Origin Traceability

With a focus on transparency, Mahaseel provides complete traceability down to the individual farm level. Buyers can be confident about the origin and quality of the produce they purchase.

AI-Powered Quality Checks

Leveraging artificial intelligence, Mahaseel’s on-ground procurement officers utilize AI-enabled tools for image-based quality sensing. This ensures that the produce meets the highest standards before procurement.

Data Analytics and Forecasting

Through Mahaseel’s B2B Marketplace, institutional buyers can access data analytics, forecasting technologies, and real-time inventory, streamlining their procurement processes.

Tech-Assured Deliveries

Mahaseel’s advanced tech platform anticipates supply needs, ensuring timely deliveries and preventing supply chain disruptions.

Vertically Integrated Supply Chain

From farm to buyer, Mahaseel’s integrated supply chain offers complete control and traceability, ensuring that every ton of produce meets the set standards.

White Labeling Services

Catering to branding needs, Mahaseel offers white labeling solutions, allowing businesses to sell the procured produce under their own brand and specifications.

Comprehensive Quality Assurance

Beyond AI-powered checks, Mahaseel conducts multiple levels of auditing before the procurement of any produce, ensuring consistent quality for institutional buyers.

Wide Procurement Network

With a vast network of over 100,000 farmers across Egypt, Mahaseel guarantees a diverse range of produce, ensuring buyers find the perfect match for their business needs.

Storage and Preservation Facilities

Mahaseel offers state-of-the-art storage facilities, including auto sorting/grading systems, fruit and vegetable cleaning and drying systems, and cold chambers, ensuring the produce remains fresh and retains its quality.

Seamless Logistics

Understanding the complexities of international shipping, Mahaseel offers logistical solutions that ensure safe, timely, and efficient transportation of produce to global destinations.

Regulatory Compliance

Mahaseel ensures that all produce exported adheres to international regulatory standards, ensuring smooth customs clearance and adherence to import regulations of different countries.